About CORE

A Strengths-Based Framework forBetter Communication

CORE is designed to help families, educators, and professionals understand themselves and others through a simple, relatable model that bridges personal and professional communication.

Executive Summary

CORE is a strengths-based, communication and self-awareness framework designed to help families, educators, and professionals understand themselves and others through a simple, relatable model. Delivered via a modern, mobile-first app, CORE bridges personal and professional communication by introducing four distinct personality styles that foster emotional intelligence, empathy, and collaboration across all age groups.

The Communication Challenge

Families and teams today struggle with communication breakdowns, emotional disconnects, and misunderstandings. Despite numerous existing tools, there remains a gap in solutions that are positive, easy to understand, growth-focused, and equally applicable in family and professional environments.

Introducing CORE

CORE stands for four communication styles mapped along two dimensions: Bold vs. Reserved and Logical vs. Relational.

Compass Cheetah
C – Compass (Cheetah)
Bold + Logical

Fast, decisive, strategic. Natural leaders who focus on results and efficiency.

Observer Owl
O – Observer (Owl)
Reserved + Logical

Thoughtful, wise, perceptive. Analytical thinkers who value accuracy and depth.

Relator Red Panda
R – Relator (Red Panda)
Reserved + Relational

Loyal, nurturing, emotionally aware. Supportive team members who prioritize harmony.

Encourager Elephant
E – Encourager (Elephant)
Bold + Relational

Expressive, compassionate, motivating. Enthusiastic communicators who inspire others.

More Than Just a Personality Model

CORE isn't just a personality model—it's a conversation catalyst. With just four simple styles, CORE gives families, teams, and individuals a powerful shared language to reduce friction and deepen connection.

Discover your style. Understand others. Transform how you connect.

CORE helps families, educators, and professionals unlock stronger communication and emotional intelligence by providing a shared, growth-focused framework that is easy to understand, universally relatable, and actionable in everyday life.

Why CORE Matters

CORE bridges the gap between home and work environments, enabling deeper connections, fewer misunderstandings, and stronger relationships across generations and teams.

Family & Professional Bridge

Uniquely serves both family and professional audiences—bridges parenting, teaching, coaching, and team development.

Simple & Accessible

Simple quadrant model makes it highly accessible across age groups with no jargon or complex terminology.

Growth-Focused

Emphasizes growth and flexibility over fixed personality typing with positive, non-judgmental framing.

Actionable Insights

Designed for everyday use with actionable insights and real-life applicability, not just theoretical knowledge.

Modern Engagement

Built for modern engagement: mobile-first, engaging animal metaphors, and personalized experiences.

Framework-Informed

Grounded in communication science and SEL principles while remaining approachable and practical. Learn more

Experience CORE for Yourself

Ready to discover your communication style and start building stronger relationships? Take the CORE assessment and see why it's approachable, not academic—fun, but not fluffy—practical, not just descriptive.